Kutztown University of Pennsylvania

Liquid, in partnership with Kutztown University, proudly announces the winners of the ninth annual Liquid Digital Marketing Award competition. This year's challenge, presented in collaboration with Insomnia Cookies, tasked student teams with developing innovative digital marketing campaigns to boost awareness and sales of the brand's Cookie'wich menu item. The winning team, comprising seniors Nicholas Bodon, a marketing major from Stroudsburg, Pa., Bridget Curtis, a marketing major from Warrington, Pa., Amanda Gravatt, a marketing major from Perkasie, Pa., Jacob Sopko, a marketing major from Emmaus, Pa., and Katelyn Stuhldreher, a marketing major from Bath, Pa., impressed the panel with their comprehensive strategy, creative execution and insightful analysis. Their campaign stood out for its originality and practical application, earning them the top honor and a monetary prize. "We're continually impressed by the creativity and professionalism these students bring to the table," said Emily Massaro, vice president of marketing at Liquid. "This competition not only showcases emerging talent but also strengthens our ongoing relationship with the university." Each year, Liquid partners with an exciting brand to serve as the "client" and present Kutztown University students with a real-world marketing challenge. Students first submit a written campaign plan, outlining goals, target audiences, campaign channels and measurement strategies. Three finalist teams, selected by university faculty, advance to the final round to present their campaigns to a panel of experts from Liquid and the client. This year's collaboration with Insomnia Cookies, a popular bakery chain known for serving warm, freshly baked cookies and ice cream late night, provided students with a unique opportunity to work on a campaign for a nationally recognized brand. Senior Lifecycle Marketing Manager Kelsey Tschoepe, representing Insomnia Cookies, served as a guest judge, offering valuable industry insights during the evaluation process. The Liquid Digital Marketing Award competition exemplifies the synergy between academia and industry, preparing students for successful careers in marketing and beyond. Liquid has an established relationship with Kutztown University. Led by CEO Jim Ludlow, member of KU's Council of Trustees, Liquid has many Kutztown University alumni among its team and Liquid's internship program has seen several Kutztown University students across all its departments. About Liquid Liquid is a marketing agency specializing in creative, digital marketing, and technology. Through our services, we work with motivated B2B and B2C organizations to deliver exceptional marketing and measure its impact while maneuvering through a constant sea of change.

Kutztown University student Jean Kiklikian Herrera (piano) was honored by the Pennsylvania Music Teachers Association as part of its performance and composition competition winners.

Twenty-one Art and Design student-designed pieces were recently selected to be included in the Graphis International 2023 New Talent Annual. There were also gold and silver medals of outstanding achievement awarded to nine students. A gold medal was awarded to Emma Pearl Smith for the diecut album cover the Expansion of Soul from the Advanced Type course taught by Professor Elaine Cunfer, the Gold Medal is recognized internationally as an outstanding honor. Silver medals were granted to Anam Khan for her album cover, website and app for Creme de la Creme and to Hannah Ross for her Right Day for the Wrong Trousers album cover also created in Professor Elaine Cunfer's Advanced Typography course. An advertising print series by Anam Khan for Professor Summer Doll-Myers' Intro to Advertising course won a Silver Medal as well. Bluepr"nt Restaurant design by Em Mirra won a silver medal and was created for the KU Restaurant Design Seminar taught by Professor Vicki Meloney. Spiked Sweets by Olivia King and Flapper Chocolate Sauces designed by Em Mirra for a Package Design course taught by Professor Vicki Meloney also received Silver Medals. Two posters from a Poster Design Seminar taught by Professor Kate Clair received Silver Medals one was for Microplastic Biomagnification by Morghan Straub and Energy of the Future by Haley Wawrzynek. These silver medals from Graphis International are clearly an award of distinction. There were additional honorable mention awards garnered by KU students: three advertising pieces for Professor Summer Doll-Myers, branding for Professors Josh Miller, Mia Culbertson and Summer Doll-Myers, editorial design completed for Professor Elaine Cunfer, wine label designs for Professor Vicki Meloney, branding for Professor Karen Kresge and 12 posters designed for Professor Kate Clair.

The Andrew Goodman Foundation (AGF) recognized six Hidden Heroes at the 2023 Hidden Heroes Award and Ambassador Send-Off Ceremony (virtual) Thursday, April 27, including Kutztown University junior Hannah Williams as the Rising Star of the Year. Awardees were recognized for their commitment to ensuring college students on campuses nationwide are registered, informed and civically engaged during election seasons and beyond. The Rising Star of the Year is awarded to an Andrew Goodman Ambassador who is a first- or second-year student and exhibits the qualities of an Ambassador Honoree. Williams is a junior at KU majoring in political science with paralegal studies and minoring in sociology. They plan to work as a paralegal in the field of environmental law. Williams is passionate about civil rights, environmental protection and LGBTQ rights and hopes to encourage students to vote intentionally and effectively. Williams has been a dedicated Ambassador for two semesters, hitting the ground running upon joining the Andrew Goodman Network ahead of the 2022 midterm elections. Bringing an unending enthusiasm for community organizing to each project, Williams has flawlessly executed numerous engaging events on campus at Kutztown University. This year, Williams joined Mo Banks, host of The Andrew Goodman Foundation's Live The Legacy Podcast to record Season 3, Episode 5 in which they offered a no-nonsense approach on why young voters are turning out in record numbers. Learn more online. About The Andrew Goodman Foundation The Andrew Goodman Foundation's mission is to make young voices and votes a powerful force in democracy by training the next generation of leaders, engaging young voters and challenging restrictive voter suppression laws. The organization is named after Andrew Goodman, a Freedom Summer volunteer and champion of equality and voting rights who was murdered, alongside James Earl Chaney and Michael Schwerner, by the KKK in 1964 while registering Black Americans to vote in Mississippi. To learn more, visit www.andrewgoodman.org.

Congratulations to Kutztown University College of Business students Hernan Machorro and Cameron Baumgardner on their performance at the ninth annual Chartered Financial Analyst (CFA) Collegiate Financial Plan Competition. There were 222 plans submitted this year and Machorro placed seventh (winning a monetary prize) and Baumgardner received Honorable Mention.

Nine Kutztown University students won awards from Graphis Magazine for new talent. Students worked with university faculty and winning categories ranged from design, illustration, motion graphics film and video. Graphis is committed to presenting and promoting the work of exceptional talent in design, advertising, photography and art/illustration. In addition to the platinum, gold and silver winners, Graphis also embraces rising talent, all of whom have an equal Archive presentation. Award winners included: Platinum: Carly Kozacheck (design, illustration) Gold: Carly Kozacheck (design, vinyl) Gold: Patrick Langschwager (film/video, design, motion graphics) Silver: Carly Kozacheck (design, restaurant) Silver: Claire Johnson (design, exhibits) Silver: Sam Dillman (advertising, beauty & fashion) Silver: Mary Ann GanoungWilliams (design, poster) Honorable Mention: Emma Pearl Smith (design, editorial) Honorable Mention: Megan Laird (advertising, healthcare) Honorable Mention: Annie Kitchell (design, vinyl) Honorable Mention: Lynne O'Connor (design, packaging) Honorable Mention: Claire Johnson (advertising, food) View the award-winning work online at https://www.graphis.com/competition/new-talent-annual-2022/live-viewing/?category=&entry_type=&professor__school=45.

DownBeat Magazine, one of the premier and longest-running jazz and commercial music magazines in the U.S., has honored Kutztown University for the third year in a row, placing them in the Undergraduate College Outstanding Performance category of their annual Student Music Awards. In good company, KU's Rock Ensemble I shares the honor with ensembles from University of Miami and Vanderbilt University. The ensemble is under the direction of Dr. Kevin Kjos, director of commercial music studies, jazz minor, Rock Ensemble I and commercial composition at KU since 1998. With his guidance, ensemble students wrote arrangements for the songs performed and submitted to DownBeat for consideration. Students performed popular songs based on templates, without preexisting sheet music and altered it to fit their own unique sound, simulating what producers do in recording sessions. "Being part of the KU Rock Ensemble I has brought me wonderful opportunities," said student Bryan Rojas, one of the band's guitarists. "It has led me, as well as many other students, to have summer performance contracts throughout my entire time in the ensemble. I wouldn't have had half of the experiences of performing live during my years in college otherwise." The DownBeat Student Music Awards, founded in 1976, are considered the most prestigious awards in jazz education, often described as a "student-Grammy." Blind panels composed of award-winning professional musicians and educators select honorees from schools across the nation. Rock Ensemble I consists of Brianna Parry, Emeli Sosa, Ari Sepulveda, Michaela Miles on vocals, Mike Mester and Noah Adams on drums, Bryan Rojas and Kevin Almanza on guitar, keyboards by Bobby Rutherford and Aidan Burke, bass and guitar by Dylan Langschwager and Michael Schefflin, Dave Schucker and Christina Baker on trumpets, Joey Dupp and Aedan Drummond on saxophone and trombone work by Eric Wolfe and Erica Baab. The submissions were student-arranged, including an acoustic version of Message in a Bottle by The Police, Work it Out by Corey Henry and Who Knows Who by Orgone. The prestigious panels judge performances on criteria such as overall sound, stage and sound presence, interpretation, improvisation or creativity, technique, intonation, phrasing, dynamics, rhythm/timing and more. Hundreds of musicians, music-educators and music industry professionals received their first international recognition as DownBeat Student Music Award honorees. Even before becoming professionals, students are able to use this recognition to garner various scholarship opportunities. However, KU music students are already participating in the real world field of professional, commercial music, performing nonstop individually and outside of university performances as a band every-other Tuesday evening at the Kutztown Pub. "A famous music teacher once told me what it takes to be a great pro," said Kjos, "1) Play the heck out of the music. 2) Be willing to do what's asked of you, professionally. 3) Be a nice person. If you think of the other person first and you're a nice person, the world is easier to navigate. That's what this band does and all of our students incorporate that into their daily lives. They do get hired for more professional gigs. We've had people tell us, 'we hire Kutztown students because they're so nice.'" Rock and commercial music programs are relatively new to universities across the U.S. Without many previous models to lean on, KU faculty turned to their professional experience for curriculum design. Faculty pass on their dedication and experience, while guiding students who take the lead in their involvement in decision-making, mirroring the professional world. "We try to foster an atmosphere of collegiality, not competition. Everybody helps everybody else and the successes of our students aren't so much competitive as it is motivational. We want to empower the students as much as we can and new students will join the excellence," said Kjos. For more information on KU music programs, visit the department website or contact melchionne@kutztown.edu.

Kutztown University's Shayla Scallorn of Red Lion, Pa., represented at the 2020 State System Startup Challenge. She presented her business, Anthology Marketing Studio. AMS is a digital agency for artists who want to make a living creating. Her goal is to simplify the marketing process for clients in fields such as fine art and photography. Tailored services include website copywriting, content planning, brand development and sales funnel strategy. These services help artists see themselves as business owners, not just creators, ultimately bringing them flexibility and financial security. Scallorn placed fourth and won $1,000.

Kutztown University senior Jamie Sterner had her design selected as the winner of Goodwill Keystone Area's Bag Design Contest. Her winning design will be featured in Goodwill's reusable bag collection in Fall 2021 in their retail stores. In addition to being featured on our bag, Sterner receives a $200 gift card to a Goodwill Keystone Area retail store, will have her artwork featured on the Goodwill website and displayed in their spring newsletter. Sterner, a native of Muncy, Pa., and Muncy High School, is a Dean's List student and is set to graduate this May with a degree in communication design.

Kutztown University has announced its student members of the 2019 Homecoming Court. Winners will be announced at halftime of KU's homecoming football game, 2:05 p.m., Saturday, Oct. 26, at Andre Reed Stadium. Finalists for Homecoming Queen are Karlie Doyle, Ashley Lipari, Natalie Perkowski, Emily Rudderow, Alyssa Sheldon, Victoria Tennyson and Xiomara Toledo. Finalists for Homecoming King are Cameron Crisologo, Noah Hartley, Braden Hudak, Jacob Khalife, Robert McGowan, Matthew Miller and Patrick Moyer.

Two juniors from the Kutztown University Department of Communication Design (KUCD) were recently named winners in the Society of Publication Designers (SPD) 2019 Student Design Competition. Keri Stefkovich of Vernon, N.J. received sixth place for her feature spread on the END IT Movement, and Heather Leiby of Lancaster, Pa. received an honorable mention for her feature spread on hot cocoa. Stefkovich and Leiby worked hard to not only create intricate layouts for their features, but also each shot original photography and created hand-drawn typographic solutions for their spreads - a highly impressive feat. This year's competition required students to design feature spreads that aligned with the competition categories such as News Magazine, How-To Magazine and Fashion/Lifestyle Magazine. Competition judges included Sarah Garcea, art director of Inc.; Rob Hewitt, creative director of Dwell; Nathalie Kirsheh, creative director of Allure, Glamour, Self; Tala Safie, lead designer of AIGA Eye on Design; and Mike Schnaidt, creative director of Fast Company. Since 1965, the SPD's mission has been to empower the future of visual storytelling and set the standard for editorial excellence by bringing together and supporting the most talented creative individuals across all platforms and disciplines to learn, inspire and collaborate. The SPD includes anyone contributing to the creation of visual stories, from art directors to coders and data miners, from major publications to independent zines, and from seasoned professionals to students.

Tyler Stoney, of Blandon, Pa., has been named the 2017-2018 winner of the $1000 Liquid Interactive Award for Achievement in Data Analytics at Kutztown University. Tyler's project, "Data Mining Charities," set out to determine whether there is a correlation between the type of a charity in terms of class of recipients, and its effectiveness in distributing funds to recipients.

Sara Wingert presented a poster at the 88th Annual Meeting of the Society for Pennsylvania Archaeology on Saturday, April 8. She won first prize in the student poster contest. The Society for Pennsylvania Archaeology, Inc. was organized in 1929 to promote the study of the prehistoric and historic archaeological resources of Pennsylvania and neighboring states.

Kutztown University has been named as a finalist in the nationwide 2017 Community Bank Case Study Competition, facilitated by the Conference of State Bank Supervisors. Student members of the KU team include Stephen Hilborn, Chris Kane, Jim Pyne and Connor Tait. Dr. John S. Walker served as the team's faculty advisor.

Stephen Hilborn, a senior finance and accounting major from Shoemakersville, Pa., was named a semi-finalist in the State System of Higher Education Business Idea Competition. He had previously been awarded the grand prize at the 2016 Kutztown University Business Idea Competition for his mobile application concept, Virgil. Virgil, an app that aims to help young people during the credit card application process, was awarded a $1,000 grand prize in the KU competition.

Samantha Kronstadt, a graduate student at Kutztown University receiving her Master of Education specializing in student affairs in higher education at graduation this May, has won the National Career Development Association's (NCDA) annual poetry contest. For the contest, NCDA puts out a theme during National Career Development Month each November; this year's theme was "Re-Imagining Your Career: Celebrating First Jobs through Encore Careers."

The Kutztown University Model United Nations Club traveled to Milan, Italy on May 19 to represent Kutztown University at the Milan International Model United Nations Conference at Bocconi University. Kutztown University's delegation was among the most highly awarded at the conference.

Kutztown University Radio (KUR) took home the gold at the 74th annual International Intercollegiate Broadcasting System (IBS) Radio Awards on Saturday, March 8, 2014 in New York City. KUR received "Best Use of Social Media" for their innovative use of social media, which include between five and ten daily posts, such as news alerts (local weather, accidents, closures, stories, etc.), promotional updates on radio programming and reporting on timely and informative topics.